Current Assignments

Digital Advertising Analyst

Location: London/Home Working, UK
Salary: On application

Our client, a leading academic publisher, requires a new Digital Advertising Analyst to work in a small and forward-thinking digital advertising team that works to fulfil marketing goals throughout the funnel to achieve lead, revenue, and retention goals.

The digital advertising team act as internal consultants, working across our product lines to develop an ad strategy, setup and run ads, and produce valuable insight. We are looking for someone that can help with the following:

  • Provide robust analysis and insight on ads by crafting reports and recommendations.
  • Provide technical reviews of ads prior to launch.
  • Recommend and set up A/B tests to increase effectiveness of ads.
  • Working with campaign developer, optimise campaigns to increase returns and reduce costs including keyword optimisation, Analyse metrics, develop benchmarks, and generate performance reports.
  • Track return metrics, ensuring each ad maintains desired ROAS Develop internal resources, guidelines, case studies, and methodologies.
  • Design and updated program reviews of how ad program is driving revenue

Skills & Experience:

  • Data driven – Proficient in a variety of ad tools, platforms, and analytics, and know how to use them to create insight.
  • Strategic – Keep your eye on the goal and can make campaign recommendations that will help achieve that goal.
  • You have experience and skill to analyse campaigns, their part in Omni-channel journeys, and audience and keyword performance.
  • Experienced – You have successfully operated and understand Google, Facebook, Twitter, LinkedIn, and Amazon ads, as well as analytics tools such as Google Analytics (including click stream analysis), Data Studio, Power BI or SQL.
Attach a resume file. Accepted file types are DOC, DOCX, PDF, HTML, and TXT.

We are uploading your application. It may take a few moments to read your resume. Please wait!

Share this


We offer a £500.00 referral fee if you recommend a candidate for any of our positions, and our client hires them. Send contact details of the person you want to recommend to

Vacancy Alerts

Vacancy Alerts

“Leading the way in STM Publishing Recruitment”

Our Office

Morgan Healey Ltd
The Old Vicarage, Market Street, Castle Donington, Derbyshire,
DE74 2JB, UK

View our privacy policy

Contact Us

+44 (0)1827 373750

Office Hours

Mon-Fri: 9am - 5pm
Sat-Sun: Closed