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Kudos strengthens its leadership team with the appointment of Michael Tadman as Sales Director, bringing extensive experience of sales leadership and business development in the academic and educational sectors

Kudos (www.growkudos.com), the award-winning service for accelerating research impact through strategic communications management, is delighted to announce the appointment of Michael Tadman as Sales Director.

Michael has over twenty years of sales experience, with a decade in senior executive positions. His previous roles have included Sales Director at Elsevier and Vice-President Higher Education Services at Pearson. More recently, Michael has been developing international sales of exam software directly with university assessment offices and faculty. He joins Kudos as part of a £2.2m investment, led by Mobeus Equity Partners, to spearhead the launch of a cutting-edge new platform for planning, tracking and reporting on research engagement and impact activities.  

“Michael has experience that is very hard to find,” commented Melinda Kenneway, Kudos CEO. “Our market is an incredibly complex one, so understanding how publishing works – the currency of research communication to date – is really important. At the same time, universities are focusing on more strategic communications around their projects and programmes, and funders are requiring Principal Investigators to undertake more communications work with broader audiences outside of academia. Kudos’s new communications and impact management service meets these emerging needs. Michael’s blend of experience of selling publications, online databases and SaaS products gives him a very strong foundation on which to assist Kudos in developing business opportunities based on a deep understanding of how universities and research teams work.”

“I’m really excited to be joining the leadership team at Kudos,” added Michael Tadman. “Opportunities like this don’t come along that often. Kudos has already proven itself as one of the most innovative and respected companies in the research sector. I am looking forward to helping realise the potential of this fast-growing company to help researchers and publishers engage new audiences and demonstrate the critical role of effective communication in accelerating research impact.”